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Gemini
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GEO
LLM Guidance Doesn't Port the Way SEO Guidance Did: A Per-Platform Strategy
SEO guidance ported across engines because Google, Bing, and Yahoo built shared standards. LLMs share almost nothing. Why per-platform tracking is now the discipline, and how Aurora structures it.
•7 min
Gemini
How Gemini AI Search Differs from ChatGPT and Perplexity
A detailed comparison of how Google Gemini, ChatGPT, and Perplexity differ in citation behavior, source preferences, and response styles — and what it means for your GEO strategy.
•5 min